AI platform that synthesizes video evidence for Ford research teams

AI platform that synthesizes video evidence for Ford research teams

Role

Product Design Consultant

Feb 2025 –Aug 2025

Timeline

Feb - Mar 2026

Team

2 Designers

1 Lead-designer

1 PM

1 Engineer

TOOLS

Figma

FIgma Make

Claude

Overview

Led interaction design for an AI platform that synthesizes video evidence for internal UX research teams at Ford.

As a Product Design Consultant for Ford, my objective was to understand the current practices for research documentation and dissemination within Ford, and imagine plausible futures (1-3 years out) that leverage generative AI to analyze both quantitative and qualitative data as inputs and enhance reporting and dissemination, with a strong focus on storytelling.


Key contributions include:

  • Led interaction design for an AI platform that synthesizes video evidence for internal UX research teams.

  • Delivered end-to-end design, from research to prototype, in a 6-week sprint, using Claude and Figma Make to validate and test concepts.

  • Reduced manual video editing time by ~92%, helping researchers work ~12x faster.


I concluded the internship by presenting a long-term strategic vision to executive leadership, securing project approval and development alignment.

As a Product Design Consultant for Ford, my objective was to understand the current practices for research documentation and dissemination within Ford, and imagine plausible futures (1-3 years out) that leverage generative AI to analyze both quantitative and qualitative data as inputs and enhance reporting and dissemination, with a strong focus on storytelling.


Key contributions include:

  • Led interaction design for an AI platform that synthesizes video evidence for internal UX research teams.

  • Delivered end-to-end design, from research to prototype, in a 6-week sprint, using Claude and Figma Make to validate and test concepts.

  • Reduced manual video editing time by ~92%, helping researchers work ~12x faster.


I concluded the internship by presenting a long-term strategic vision to executive leadership, securing project approval and development alignment.

🔒 Further details are protected under NDA. Contact me to learn more.

I’d love to meet you :)

Contact me if you have a question, some feedback or want to collaborate

© 2026 Kelly Ramos Pereira

I’d love to meet you :)

Contact me if you have a question, some feedback or want to collaborate

© 2026 Kelly Ramos Pereira